Sony G-Master Fast Zoom Lenses on the way

As reported on Sony Alpha Rumors yesterday, it appears as though Sony is set to begin releasing their professional level fast zoom lenses beginning with a 24-70 2.8. They will call this new series of lenses the G-Master line and although very little is known about the lenses themselves at this point, I for one am hotly anticipating both the a 24-70 and perhaps a wide fast zoom like a 16-35, and I can’t help but assume that a 70-200 2.8 is set to drop too as a professional level lens in this range is sorely needed for Sony to continue to be taken seriously by working pros.

As I stated in my opinion piece last week, the big hole in Sony’s lineup right now is professional level zoom lenses, and not camera bodies. They’ve done well with their mirrorless lineup, which with certainty will continue to expand, however as a professional shooter who recently made the tough decision to switch from Canon to Sony, I have eagerly anticipated a time when I can shoot native lenses completely. As of now, I still take nearly half of my photos with a Canon 70-200 2.8 IS II attached to a Metabones IV adapter.


And then again this morning it was reported that there will be a Sony Event in early February (Sony Alpha Rumors) in which they are likely to introduce at least one G Master lens, and possibly a new body. Exciting times indeed, and I’m saying this as a pro shooter who is already plenty happy with the tools available to him. Switching to shooting a lot of prime lenses (Zeiss Batis 85mm 1.8, Sony/Zeiss 55mm 1.8, Sony 28mm 2.0) has been a bit of a revelation for me in exploring available light with my A7R II but there are times when a do everything focal length lens like a 24-70 would be much desired. Remember folks, shooting in crop mode on the A7R II turns this lens into, effectively, a 24-105 (thereabouts) with plenty of resolution to match 99% of your needs.

It is a good time to shoot Sony. No camera company is perfect and they (Sony) are still shaking off a lot of the growing pains. But should they continue to improve their focus tracking and do something about the awful way in which the buffering system in the camera works, we could be in for a quite a treat, expanding the viability of the lineup to include shooters of fast moving subjects. For now I’m content with my body (errr, camera body, it’s winter, I could drop a few pounds) and eagerly anticipating fast native primes.